Herbal Tea Manufacturing, Retailer & Wholesaler Business for Sale Auckland

Description

Established New Zealand wellness brand operating since 2018 with more than 230 active retail stockists across New Zealand and early-stage expansion into Australia.The business operates within the gifting and wellness retail category and has developed a strong specialty retail presence over several years. Products are shelf-stable, easy to distribute, and designed for both personal use and gifting occasions.This is an established revenue platform with existing products, suppliers, packaging systems, retailer relationships, and brand assets already in place.Key Overview:* 6+ year established brand.* 230+ retail stockists across New Zealand and early Australia.* Historical revenue of approximately $250,000–$350,000 annually, with a previous peak of around $480,000.* Long-tail wholesale distribution model with no reliance on key accounts.* Simple supply chain and streamlined operational structure.Gross margins are approximately 40–45%, which is considered strong for this category.With a revised operating structure, including an owner-operator model, reduced marketing overheads, and integrated fulfilment, there is clear potential for the business to generate a sustainable income for a working owner.Opportunity:Building a comparable brand from the ground up would typically require years of product development, retailer acquisition, supplier onboarding, and marketing investment. The core value of this opportunity lies in the established retail distribution network and brand foundation already in place.What is Included:Brand name, product formulations, packaging files, supplier relationships, wholesale retailer database, e-commerce website, email list, social media accounts, and marketing assets. Inventory is to be negotiated separately.Reason for Sale:The current owner has relocated away from family support and has a young child, with another on the way, making it impractical to continue operating the business independently.